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Business

How to Write Captivating Copy that Turns Followers Into Fans

If there’s one skill you need to master as a business owner, copywriting is it! I’ve always loved writing. Short stories as a child (How The Monkey Got its Tail was one of my hits), angst-filled diary entries as a teenager, and academic papers in grad school. I thought all that writing prepared me well […]

7 Business Tools I Can’t Live Without

There are SO many decisions to make when starting a business. I remember spending hours researching all the scheduling programs and CRM systems out there and agonizing over which one to choose. I seriously made pros and cons lists of each one like it was my job! Here’s a list of the 7 business tools […]

Is Your Mindset Holding You Back from Success?

Want to know the #1 thing that determines whether your business will be a success? BELIEVING that it will be a success. I’m not joking. Of course there’s slightly more to it than that (like actually doing the work), but if you don’t believe in yourself then all the other stuff doesn’t really matter. The […]