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THIS is How You Stand Out as a Wellness Entrepreneur

Do you ever feel like it’s hard to stand out as a wellness entrepreneur? You keep hearing that the wellness industry is “saturated” and worry there’s too many health experts serving the same niche as you. Perhaps you feel like “it’s all been done before” or that you’re getting lost in the crowd. My clients […]

5 Common Website Copywriting Mistakes and How to Avoid Them

Does your website immediately capture your readers attention and let them know they’re in the right place? Having a beautiful website with fancy fonts and graphics is nice, but what really sells your services is great copywriting. As Donald Miller states in his book Building a StoryBrand, “pretty websites don’t sell things. Words sell things.” […]

7 Ways to Manage a Slow Holiday Season in Your Nutrition Business

When you’re running a nutrition business there are certain times of year that tend to be slower than others. December is often one of those slow seasons and it feels unsettling when you suddenly have a lull in your usual client load. Before your thoughts spiral out of control and you convince yourself you’ll never […]