5 Common Website Copywriting Mistakes and How to Avoid Them

Business

February 28th, 2019

Does your website immediately capture your readers attention and let them know they’re in the right place? Having a beautiful website with fancy fonts and graphics is nice, but what really sells your services is great copywriting. As Donald Miller states in his book Building a StoryBrand, “pretty websites don’t sell things. Words sell things.” […]

5 Copywriting Tips that Turn Followers Into Fans

Business

October 17th, 2018

If there’s one skill you need to master as a business owner, copywriting is it! I’ve always loved writing. Short stories as a child (How The Monkey Got its Tail was one of my hits), angst-filled diary entries as a teenager, and academic papers in grad school. I thought all that writing prepared me well […]